Client:
Government of Nova Scotia
Getting 75% of all eligible Nova Scotians fully vaccinated against COVID as soon as possible was the task. For the most part, Nova Scotians have a proclivity toward common-sense when navigating rough waters—so the majority didn’t need the hard-sell on getting vaccinated. They just needed to be reassured the vaccines are safe and effective, and in some cases, to be educated on the integral role vaccines play in helping end the pandemic.
Services:
Branding, Art Direction, Logo Design, Concept Development